At Welch, we want to make sure that we are doing everything we can to support you in reaching your full potential. We make professional development and continuing education a priority because we firmly believe that they are the keys to your continued success. As such, every employee is encouraged to take initiative for their professional development. Whether it is through our internal university APEX or an outside course or conference, we want to support your growth.
Building your personal brand and expertise at Welch LLP
As a service based business, we understand that the personal brands of our staff are critical to our overall success and our firm’s brand. We pride ourselves on our staff being approachable experts in their fields of choice, so we focus on building and marketing each staff member’s expertise in the services and industries that matter to them. From creating and enhancing LinkedIn and social media profiles, to securing speaking engagements, to arranging attendance at key community events, our marketing revolves around ensuring that our staff are visible in the community with the full support of the Welch LLP brand to help enhance their careers.
APEX (Accounting Practice Education for the Next Generation)
APEX is our internal “university” which runs on a structured learning curriculum designed to benefit experienced professionals, new university graduates, and co-op students. Our goal is to provide a strong professional development program for all staff positions and levels. Courses are designed in six different learning streams to ensure that every staff member has an opportunity to learn! The APEX streams are:
- Accounting and Assurance
- Tax Services
- Information Technology
- Leadership and Communication
- Business Acumen
- Business Development
- Health and Wellness
Often the best way to learn is from a mentor. They have been where you are and navigated many of the same challenges that you face in your job. This is why we have created a mentorship program for our client services staff. Whether you are new to the field of accounting and looking for some insight or are an experienced veteran looking to pass on some advice to new accountants, this program will help you to reach your goals and plan for the future.